Don't let Dunstable die: Digital Story

https://www.youtube.com/watch?v=hur2SadF5mM
Please use this link to view my motion graphic piece.

Final Evaluation
This brief was to create a motion graphic piece to increase the footfall in the town of Dunstable. I created my motion graphic using After Effects and illustrations that I drew using a Wacom Bamboo tablet. I wanted to create a cutesy vintage town to represent the deep history behind Dunstable and how they have moved with the times and contain a variety of well known and visited shops.

I am happy with my final piece and feel that it captures the cutesy design aspect, and the vintage style of popular shops in Dunstable. I followed my detailed storyboard that i created for my planned outcome using Adobe After Effects. I dislike this software and found it quite difficult to use and required tutorials and assistance with creating my final piece. I found that AE did not have a similar UI to the other Adobe products as the creation aspect is completely different. My detailed illustrations were created using Photoshop and reference images that I took around Dunstable, they were then placed into After Effects and given a variety of transitions and movements to tell my storyboard, capturing the heart of Dunstable in a short and sweet motion graphic.

Along with my motion graphic I included the song Bittersweet Symphony - The Verve, I chose this song as it is uplifting and majestic,working with the motion graphic to appeal to the various age groups and overall working to increase the footfall in Dunstable.